Welcome once again to our fortnightly collection of ecommerce news. We’ve got the biggest stories in the world of ecommerce and multichannel selling. In this edition: etail growth continues, mcommerce is booming, Amazon and Wal-Mart are going head to head, eBay are making changes to listings and Shopify are expanding.
We don’t usually link our own content here but this one bears repeating, because if you’re an eBay seller with listing templates there’s a pretty good chance you might need to make some changes.
In June, eBay will not allow active content in listings. This will break a lot of listing templates; and listings are at risk of removal if they remain non-compliant. You can find out more in our article or from eBay themselves in the link above.
Wal-Mart this month removed their Prime-esque subscription service for free 2 day delivery, but countered with a sitewide free delivery offer for orders over $35. Amazon have replied in kind, lowering their own order threshold to match.
As an opening salvo to an epic competitive battle between two of the world’s biggest companies it does lack a little bit of theatre, but it’s an indication of just how closely they are watching each other’s every move.
While their drone project and infamous flying warehouse patent grabbed headlines, the real action might be happening on the high seas instead of the sky.
Amazon are now starting to look at how they can exert their typically disruptive influence upon traditional shipping and freight methods.
Shopify has very nearly doubled the GMV sold through its platform for 2016 compared to the previous year. With a range of shopping cart and webstore solutions, the SaaS business is on a hot streak right now.
Impressively, 55% of these sales came through mobile devices, compared to 46% in 2015.
In a solid start to the year, ecommerce continued its long-term growth trend. Interestingly, physical stores suffered lower footfall this year, suggesting a shift in consumer spending habit towards online.
Amazon will be directly creating jobs by opening new fulfilment centres across Europe, bringing its total EU workforce to around 65,000 in 2017.
The marketplace and retail giant also notes that it will continue to indirectly enable thousands of jobs by providing Amazon Web Services hosting and offering ecommerce merchants a venue to sell on their marketplace.
With the purchase of a photography studio space in Shoreditch (only a mile up the road from Volo’s London office), many are expecting Amazon to officially announce the launch of its own fashion label in the UK relatively soon.
In their second major ecommerce retail acquisition of the year, Wal-Mart have snapped up Moosejaw, who operate 10 physical stores but trade largely online through their website.
Some analysts have seen this as an attempt to move Wal-Mart’s offering upmarket, though others think it speaks to a confused and incoherent overall ecommerce strategy.
mCommerce is always a dominant theme of industry news and Twitter feeds, but with statistics like this emerging all the time, it’s understandable. The pace of growth speaks for itself.
Finally, this interesting read was posted up to the eBay for Business section of the community hub. It describes a new way of thinking about retail peaks, trends and other opportunities as “retail moments”, and gives hints on how to best maximise them for your own growth on eBay.
If you’d like to learn a little more about getting the most out of your eBay channel, click above for a free download of our best practice ebook!
That’s all for this time, but if you’re looking for regular on-the-fly updates, our Twitter page is constantly updated with the latest news, tips and information.
If you’re interested in harnessing our ecommerce expertise to help drive your multichannel success, get in touch.