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10 ecommerce resolutions

Regardless of how prosperous business is, there’s always room for improvement. So with 2016 now upon us, we’ve asked five ecommerce sellers to share their plans and goals for this year. Experts at Volo also share their tips on how to accelerate your business…

Hiren Soni, Founder and MD, Sustuu
“We want to grow our catalogue of items and expand the number of marketplaces we’re on. I really want to work on our website as I’m not happy with it and there’s lots of potential for it to bring in more sales. There’s a whole lot for us to do!”

Dudley Kennett, Director, Go Brands
“Our core goals are to grow turnover, keep costs down, and develop our two independent specialisms in outdoor products and fancy dress wear. We sell in a few European markets, and plan to move into other international markets next year.”

Paul Lever, Director, Cheapest Electrical
“We like to bundle our products as this helps us improve customer satisfaction and increase our margins. We’re doing this ourselves, but soon we plan to use the kits and bundles capability within the Volo platform. We know that as we continue to grow we’ll be able to grow into more of the platform as well.”

Adrian Meakin, Owner, The Ink Squid
“Our revenues are already up 30-40% in the last three or four months, and we‘re planning to double revenues after a record year. It just keeps getting better and better.”

Martin McEwing, Ecommerce Manager, No1Brands4you

“We’re already in Spain, Italy and Germany. Next stop is Poland and France. Beyond that, we’re looking at China. It’s a tough nut to crack, but we have a long established presence in Asia and we’re determined to find a way.”
Our experts at Volo share some ecommerce tips you may not have considered…
Dan-Birnham-150x150

Dan Burnham, Head of Account Management 
“Marketplaces in general are heavily structured with rules, policies and processes. This standardised approach makes it easier to do business and everyone benefits from a larger ecosystem. Policies, however, are rigidly enforced and increasingly connected to site visibility and discounts by varied automated mechanisms. So selling via your own website leaves you relatively free to set your own standards. This gives you scope to improve your service over and above that provided by marketplaces so you can differentiate your offering with delivery, payment and feedback options.”

Dan-Hawkins-150x150

Dan Hawkins, Digital Technologist 
“Having a responsive website plays a critical role in your brand image on the internet. By 2017, the experts at Statista believe that five billion people will use mobile devices to view websites. If you have been delaying your decision to make your website responsive or mobile-friendly, you stand to miss out going forward. For example, Google now penalises any websites that aren’t fully optimised for mobile by giving them a lower page ranking. If you give visitors a bad user experience, they’ll go to competitors who offer a better mobile experience and make the purchase process easy and fast.”

Adam Davis, Implementation Consultant 
“As the festive period approaches, you need to increase your stock holding to offer a good breadth of products. Fulfilment by Amazon (FBA) handles all of this for you; all you need to do is forward overstocks to FBA without worrying about where to store everything. Instead of increasing your warehouse staff numbers and employing extra temp staff to cover customer services during busy periods, let FBA do the work. Amazon takes care of all buyer queries and handles all orders and returns more efficiently to help improve your marketplace reputation. Did you know that using FBA improves product discovery as FBA products feature in Prime filtered searches?”

Andre

Andre Verhaeg, Senior Developer 
“When it comes to streamlining your inventory, start being more analytical with your data. Look at what’s selling and what isn’t so you can free up revenue from unsold stock and invest that into your best-selling lines. Stock forecasting based on seasonal trends will also help you anticipate demand so you can input more accurate orders. You can easily predict what’s going to be popular by identifying who bought what and when. This will enable you to find potential customers when new lines are introduced. If you can see that a customer purchased from your eBay and Amazon stores but they haven’t bought from your website, you should contact them with a promotion to buy directly from your site – this will reduce your channel fees.”

Looking for a fresh start? Start you ecommerce adventure today.


Contact us
Go back

10 ecommerce resolutions

Regardless of how prosperous business is, there’s always room for improvement. So with 2016 now upon us, we’ve asked five ecommerce sellers to share their plans and goals for this year. Experts at Volo also share their tips on how to accelerate your business…

Hiren Soni, Founder and MD, Sustuu
“We want to grow our catalogue of items and expand the number of marketplaces we’re on. I really want to work on our website as I’m not happy with it and there’s lots of potential for it to bring in more sales. There’s a whole lot for us to do!”

Dudley Kennett, Director, Go Brands
“Our core goals are to grow turnover, keep costs down, and develop our two independent specialisms in outdoor products and fancy dress wear. We sell in a few European markets, and plan to move into other international markets next year.”

Paul Lever, Director, Cheapest Electrical
“We like to bundle our products as this helps us improve customer satisfaction and increase our margins. We’re doing this ourselves, but soon we plan to use the kits and bundles capability within the Volo platform. We know that as we continue to grow we’ll be able to grow into more of the platform as well.”

Adrian Meakin, Owner, The Ink Squid
“Our revenues are already up 30-40% in the last three or four months, and we‘re planning to double revenues after a record year. It just keeps getting better and better.”

Martin McEwing, Ecommerce Manager, No1Brands4you

“We’re already in Spain, Italy and Germany. Next stop is Poland and France. Beyond that, we’re looking at China. It’s a tough nut to crack, but we have a long established presence in Asia and we’re determined to find a way.”
Our experts at Volo share some ecommerce tips you may not have considered…
Dan-Birnham-150x150

Dan Burnham, Head of Account Management 
“Marketplaces in general are heavily structured with rules, policies and processes. This standardized approach makes it easier to do business and everyone benefits from a larger ecosystem. Policies, however, are rigidly enforced and increasingly connected to site visibility and discounts by varied automated mechanisms. So selling via your own website leaves you relatively free to set your own standards. This gives you scope to improve your service over and above that provided by marketplaces so you can differentiate your offering with delivery, payment and feedback options.”

Dan-Hawkins-150x150

Dan Hawkins, Digital Technologist 
“Having a responsive website plays a critical role in your brand image on the internet. By 2017, the experts at Statista believe that five billion people will use mobile devices to view websites. If you have been delaying your decision to make your website responsive or mobile-friendly, you stand to miss out going forward. For example, Google now penalizes any websites that aren’t fully optimized for mobile by giving them a lower page ranking. If you give visitors a bad user experience, they’ll go to competitors who offer a better mobile experience and make the purchase process easy and fast.”

Adam Davis, Implementation Consultant 
“As your busy period approaches, you need to increase your stock holding to offer a good breadth of products. Fulfilment by Amazon (FBA) handles all of this for you; all you need to do is forward overstocks to FBA without worrying about where to store everything. Instead of increasing your warehouse staff numbers and employing extra temp staff to cover customer services during busy periods, let FBA do the work. Amazon takes care of all buyer queries and handles all orders and returns more efficiently to help improve your marketplace reputation. Did you know that using FBA improves product discovery as FBA products feature in Prime filtered searches?”

Andre

Andre Verhaeg, Senior Developer 
“When it comes to streamlining your inventory, start being more analytical with your data. Look at what’s selling and what isn’t so you can free up revenue from unsold stock and invest that into your best-selling lines. Stock forecasting based on seasonal trends will also help you anticipate demand so you can input more accurate orders. You can easily predict what’s going to be popular by identifying who bought what and when. This will enable you to find potential customers when new lines are introduced. If you can see that a customer purchased from your eBay and Amazon stores but they haven’t bought from your website, you should contact them with a promotion to buy directly from your site – this will reduce your channel fees.”

Looking for a fresh start? Start you ecommerce adventure today.


Contact us