Just like the departments in a large store, the categories that your business specialises in are subject to different rules and work in different ways. They’re prey to different seasonal swings and they follow a different rhythm and cadence. In fact, pretty much all the different processes and ecommerce business levers vary according to the categories you sell in. So whether it’s accessories or appliances, brake pads or benches, camping or costumes, you can bet your bottom dollar that we understand the ABC of what you sell. Click a category to learn more about how we think your category ticks.