This final post in the series covers Volo Vision and the recent release of Vision 2, our major upgrade to the Volo reporting and analysis module.
Clearly data and analytics affect all the main areas of an online multichannel selling business. We covered them in the first and second post in this series. That’s the theory, though. What about in practice, what’s the good news? Well, the good news is that the Volo Vision reporting and analytics module provides answers to the vast majority of business use questions posed so far in this series of posts. It’s a fully featured analytics environment, using visual reports to provide easy at-a-glance figures and trends as well the detail behind the numbers to give you the full picture. A couple of Volo customers had this to say about Vision:
“I‘ve been using the Volo platform and Volo Vision module for over three years and during this time we have more than doubled our business.”
“In the parts and accessories business there is always a massive amount of data, but you really need to be able to interpret that data. That’s what makes Volo Vision so interesting and useful for us.”
The importance of data is something we all hear about, and read about. Often, however, it can seem like a theoretical ideal that we simply can’t get to during the day-to-day running of the business. It seems like a nice to have. In reality however, good data – and the ability to analyse that data – is a must have, since it touches and informs every part of our business. It gives us the insight and confidence to make good decisions. We’re flying blind without it.
Analytics are key to a number of important business uses, including managing our inventory, re-igniting customer loyalty, ensuring channel coverage, protecting cash flow and profitability, and accurately forecasting. If it becomes difficult or time-consuming to get the data right and presented in the right format, then this impacts both our productivity and ability to act quickly in a fast-moving business. Powerful analytics give us leading indicators of trends and developments we can do something about, rather than lagging indicators, which give us a picture of what happened in the past, which we can’t change.
Volo is an end-to-end ecommerce platform, providing process automation in inventory and stock control, and order fulfilment and shipping, across multiple channels. Because our platform covers so much of the ecommerce process, the Volo Vision reporting and analytics module is able to present one centralised view of your whole business performance, rather than different views of different parts of it. This is joined-up analytics, not fragmented, siloed, multi-system analytics which you have to put together yourself. An important pillar in the success of our customers is our service approach where we work closely with our customers to analyse performance and help them grow their revenues and efficiencies over the long term.
Just recently, we’ve released Vision 2, a major upgrade to the award-winning Vision that extends our range of flexible dashboards and deep-dive reports. Here are some of the high points:
Want to open the conversation with us about the importance of data and the insights that Vision provides? You can get in touch here.